In today’s content and product saturated marketplace, personalization is the key to standing apart from the competition. This infographic highlights the benefits of implementing an organization wide personalization strategy at scale.
In a new interview, one cyber professional is warning people about cyber criminals and gangs teaming up to attack businesses. By working together, these criminals
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“Your social proof is the elements of conversation that verify your brand…it is built with every interaction you make on behalf of your brand,” writes Maleeka T. Hollaway. It includes testimonials, comments, media interviews and even contributed content. If you’re a subject-matter expert, your audience will notice—seek to stand out as a resource in your area of expertise! For a deeper understanding of why social proof is essential to your business, read Hollaway’s entire article, “4 Reasons Why Social Proof is Essential to Building Your Brand.”
