Blending the concepts of “social influencers” with “thought leaders,” Tom Popomaronis states that a new breed is emerging. A “leadership influencer” still shares knowledge and philosophy through various channels but also demonstrates a rare skill—the power to inspire. Popomaronis shows you where to begin if you haven’t published anything yet. He suggests, for example, you could start by writing about favorite quotes and the lessons you associate with them. Eventually, you’ll focus more on your industry expertise. The point is, you need to start somewhere. It doesn’t matter what you call yourself—but if you can inspire others with your content, you’re one step closer to “leadership influencer.” Read “How to Become a Leadership Influencer” by Tom Popomaronis.
Microsoft Transforms its Sales Practices
Microsoft supports customers on their path to digital evolution, but it also continues to innovate its own approach to sales with tools like #Dynamics365 and #SalesNavigator. Learn how @Microsoft’s own Inside Sales team is keeping up with social listening, customer research, and innovative technology.
July 27, 2021
